NamePimps

When it comes to buying domain names everyone knows that the top two things people are looking for right now are short names and one-word names. These are on the top of most people’s lists, and deservedly so, but there are other things out there worth looking for. One thing that has been looked down upon for a long time is hyphenated domain names. There are many times though that a hyphenated domain name is not a bad selection at all.

When it comes to development, what would you rather have? A domain that may not say exactly what the site is about or a domain with a hyphen in it that describes the website perfectly? Now, I’m not talking about a four or five word domain with a hyphen in between every word, I am talking about two word domains containing one hyphen. These work great for search engine purposes and are also more memorable than they used to be. People are getting more and more familiar with hyphenated names, though there is still a risk that you could lose traffic to the non-hyphenated domain when people type that in by mistake.

When it comes down to it, if you are developing a site and a short domain isn’t available… and a one-word domain isn’t available… and the two-word version isn’t available… consider getting the hyphenated version before getting a non-hyphenated domain name that is hard to remember or doesn’t make sense.