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Registering a Domain Name – 5 Tips
By Lit Smith

A picture is worth a thousand words, and a domain is worth ten thousand. When it comes to registering a domain, there are a few things that should be considered, this article will discuss some of these things.

Firstly, you will need to determine the top level domain name you will wish to use with your site, such as .com, .net and .org. It is important to pick a top level domain that goes hand in hand with your websites content. If your website offers purely information, you may opt for a .info name, or if it is purely commercial you may opt for a .com name.

Secondly, there is the price of the domain. Prices of domain names vary between registrars, and so a price comparison will be in order. The top level domain name chosen will also affect the price of the domain name, a .info domain name for example can be purchased for as little as $2 at some registrars.

Thirdly, and perhaps the most important part of registering a domain name is finding a good name that describes your site. Some tips when picking the second level domain names are:

- Choose a name that is brandable
- Choose a name that is easy to remember

Fourthly, if your product or service has been around for a while, and the general public has knowledge of it, then it would help to make your domain name relate to your service or product. By doing so you will gain better exposure in search engine results and better notability.

Finally, be sure to pick a reputable registrar to register your domain name with. Your domain name will be the gateway to your website, and you want to make sure that you will receive the support you require with it.

Domain Registrar

Prepaid Legal

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When it comes to buying domain names everyone knows that the top two things people are looking for right now are short names and one-word names. These are on the top of most people’s lists, and deservedly so, but there are other things out there worth looking for. One thing that has been looked down upon for a long time is hyphenated domain names. There are many times though that a hyphenated domain name is not a bad selection at all.

When it comes to development, what would you rather have? A domain that may not say exactly what the site is about or a domain with a hyphen in it that describes the website perfectly? Now, I’m not talking about a four or five word domain with a hyphen in between every word, I am talking about two word domains containing one hyphen. These work great for search engine purposes and are also more memorable than they used to be. People are getting more and more familiar with hyphenated names, though there is still a risk that you could lose traffic to the non-hyphenated domain when people type that in by mistake.

When it comes down to it, if you are developing a site and a short domain isn’t available… and a one-word domain isn’t available… and the two-word version isn’t available… consider getting the hyphenated version before getting a non-hyphenated domain name that is hard to remember or doesn’t make sense.

When it comes to establishing your online presence, you have to build a foundation before you can get going right away. There are things you need to look into before actually putting your website online for everyone to see. These things make sure that your site starts out with the best possible chance to succeed.

Before you start with something like web design or anything else, you need to select a domain name. There are a couple things that you can try in your domain name selection. Find something memorable and catchy, if possible find something short, in the 4-7 character range. A short memorable name means people have less of a chance to forget the name of your website. Another thing to do when selecting a domain name is, if possible, select a domain name that has the niche that your site is in spelled out in the name. If you have a real estate site you are developing, see if you can find something available with the words real estate in the domain name itself.

Now that you have your domain name, you need web hosting. Web hosting allows the content of your site to stay up and online without you doing anything. A web hosting package is a necessary part of having a website and making it accessible to potential traffic and browsers.

Starting a website is like anything else, don’t proceed until you’ve got everything ready.

If the domain name you’re developing is not the .com, but the .net, .org, .info, or any other extension, one way of making it memorable is by capitalizing it, whether in text on your website or in your banner ad. Example.net or Example.NET? Example.info or Example.INFO? Currently, most people are used to going to the .com version of a domain name; capitalizing the extension when using it in text draws attention to the portion of your domain name that is most likely to be confused or forgotten.

Another way of making your domain memorable is on how you present it in text form. If you have a short name, say five characters or less, it may be worth it to spell it out in all-caps. If your domain name is two words in length, capitalize each word so it reads better. What is easier to read, myexample.com or MyExample.com?

Doing even small things to make your domain more memorable can be of great help later on when you’re promoting your site even more.